It was anything but a sweet and sugary day in court for Tim Horton’s franchisees as they saw their $2-billion class-action lawsuit tossed.
The lawsuit, the National Post‘s Joseph Brean reports, alleged Tim Hortons continues to make “enormous profits” on the sale of the “par baked” doughnuts at franchisees’ expense.
Justice George Strathy of Ontario Superior Court said that given such high profits from coffee sales, franchisees should stop pouting and accept lower margins on food.
“The fact of the matter is that under the Tim Hortons system, the franchisees are given the licence to sell Tim Hortons trademarked coffee — a brand that is about as iconic as there is in Canada,” the judge wrote.
The judge added: “There is one aspect of the Tim Hortons franchise that the plaintiffs don’t complain about — coffee.”
For more on the story, be sure to check out National Post.
